Wednesday, March 23, 2011

The Love Minerals Beauty Bar Launch: A.K.A. Why I Love My Job

I have to admit that working at the break-neck pace of the Beauty Industry is very taxing. Between designing the packaging to making the catalog and the website, my job at Human Nature/Love Minerals has been tough with a capital T. Even my blog has suffered because I haven't had time to sit down and eat lately, much less spend an hour or so  pounding out a blog entry.

But really, when days like this come around, I have to say that all the blood, sweat and tears is so very, very worth it.

Love Minerals Hydrating Lipsticks: Passion Fruit Packaging

Love Minerals will be available at Beauty Bar very, very soon, and I feel like this is the best sort of validation I could ever get as a packaging designer. I've loved Beauty Bar since I was a vain little college kid, and to have Love Minerals-- a purely Filipino brand-- right up there with all the big brands, makes me really, really happy.

Love Minerals Eyeshadow Palette: Sweet Innocence
Purchase here.

When I conceptualized this design, I wanted something that would stand up next to Burt's Bees and the Balm but at the same time not look too quirky next to high end stuff like Paul & Joe and (god help me) Guerlain. Without going into detail, when you make packaging, you have to consider dreary things like pricing, turn around times, and what local manufacturers are capable of doing.

The road to getting to this point was long and difficult, as I'm sure early purchasers of our initial gold line will attest (the gold, while beautiful, rubbed off when jerked around in kikay kits). Not so with the material used in the Passion Fruit line, so you can rest assured that aside from looking pretty, the packaging also holds up to getting toted around wherever you go. :D

 Earth Angel. My favourite shade!

I hope all my readers and beauty blogger friends give our Passionfruit line a try... I've been using the lipsticks for a while now, and Earth Angel looks absolutely fantastic on morena skintones.

Swatches and looks to follow, as I'm still waiting for my complimentary eyeshadow and lipstick to arrive, haha! ;D Stay beautiful, ladies~!

18 comments:

rhaindropz said...

wow!!! i wanna give it a try too!!!

emk magsino said...

Hello! it's my first time to write a comment here in your blog. (but im a follower of yours) hehe :) Human Nature...I'm using the shampoo/body wash...i've been using it for weeks now..and its really good in my skin! Thanks for the info~ Godbless

ceemee said...

You designed this pala, I should have realized. It's super dooper pretty! I love purple! Which shade is great for yellowish fair skin? :-)

The products are great that's why I became a dealer, so cool that they can be found at Beauty Bar, so proud.

Hollie said...

wow! such cute packaging.. it's purple!

I was planning to visit the Human heart Nature branch here in Cebu next week.

I will check out their stuff.

*MrsMartinez* said...

parang imported ang design!
xoxo
MrsM

Yen said...

Wow, kudos Lizz! You did an awesome job! :)

Kari said...

Congratulations! I adore the new packaging and gushed about it on Lauren's blog entry about the launch. You must be really proud :)

Crystal said...

oh wow i love the packaging! would love to try this out some time.

skysenshi said...

The first thing I thought of when I saw the new packaging was, "I bet Lizz was responsible for these beauties." Good job!

BIANCA: said...

they're very pretty! they give Love Minerals glam for something so affordable...urban decay is lingering in my head though...

jillsabs said...

This is great stuff Liz! Congrats on the gorgeous design :)

blackshirt13 said...

Congratulations on the lovely design! =) This is my first ever lipstick btw. I actually made a comparison of the old and new packaging of the tubes and your design rules, hands down!

*MrsMartinez* said...

I missed the launching tonight waaaaaaah!!
xoxo
MrsM

Miami lasik surgery said...

I use mineral cosmetics, they are very good, make up artist and dermatologists recommend them cause they are 95% natural ingredients and they are good for all kind of skin types, even for acne and sensitive skin.

Miki Gumia said...

I recently moved to my new blog chicstylista.wordpress.com I just want to thank you for the nice comments you've posted to my old blog, xoxo miki

stella said...

You should be proud! Fantastic packaging design. Looks very chic and expensive sans the actual cost. Brilliant product too, i love love love it! Just bought all 4 lipstick colors :) Huge congrats! :)

Kumiko Mae said...

Liz! i love Earth Angel too! what a late response to this post but anyway congratulations. you know i feel like its so sayang i didnt get to stay and chat when i met you before. but anyway. keep up! looking forward to newer magalogues and products hahaha :D shempre !:)

Lina Kim ♥ said...

thanks for the review, I want to buy it too ^^

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